AUSTIN Bar Sales & Revenue Data
THE LONG CENTER
$42,086 in mixed-beverage sales, July 2026 (-26.2% vs. June 2026)
701 W RIVERSIDE DR, AUSTIN, TX 78704Travis County
📊About THE LONG CENTER
THE LONG CENTER holds a Texas mixed-beverage permit at 701 W RIVERSIDE DR, AUSTIN, Texas 78704 in Travis County, and files monthly gross-receipt returns with the Texas Comptroller. Its most recent month with reported receipts is July 2026, at $42,086, which is also the newest month the Comptroller has published for the Austin metro.
Across its filing history this location reported $99,129 over 2 monthly returns, June 2026 through July 2026 (2026 – 2026). That is a lifetime sum, not a monthly figure — the two are separated everywhere on this page. Its strongest single month on record was June 2026, at $57,043.
As a mixed-beverage permit holder (TABC Permit #MB200198344), THE LONG CENTER reports gross receipts from alcoholic beverage sales to the Texas Comptroller every month, as Texas law requires. Food sales are not part of this dataset, and neither are hours, menus or ownership.
📉How THE LONG CENTER Is Trending
Each comparison names both windows. Where a comparison is not valid for this venue it is left out rather than filled with a zero.
THE LONG CENTER filed 2 consecutive monthly returns through July 2026.
Comparisons we cannot make for this venue (5)
- Year over year, same month: July 2025 was not reported.
- Year over year, twelve-month totals: Needs two complete twelve-month windows to compare.
- Trailing twelve months: Only 2 of the 12 months ending July 2026 were reported.
- Trailing three months: Only 2 of the 3 months ending July 2026 were reported.
- Seasonal pattern: Needs 3 complete calendar years of filings; this venue has 0.
📈Monthly Receipts, June 2026 – July 2026
2 monthly returns filed by THE LONG CENTER. Months with no filing are absent from the series rather than plotted as zero — a missing month means the venue did not file, which is not the same as reporting nothing. A month that was filed with no receipts is a real filing and is plotted, on the baseline and marked, because that too is a different fact from either of the other two.
Monthly Revenue by Category
2 months of data • Hover or tap to exploreMonths with no return filed at all are not in this series: the line skips them rather than dropping to the baseline, so a gap in filing never reads as a month of zero sales.
🥃What Sells: Revenue Mix
Share of reported receipts by category over June 2026 – July 2026 (all 2 reported months). Only alcoholic beverage sales and cover charges are reported to the Comptroller; food is not in this dataset.
THE LONG CENTER — Address on File
The address the Comptroller has on the current filing (July 2026).
Where It Ranks
By July 2026 receipts alone — a single month, not a lifetime total.
Filing Record
❓Frequently Asked Questions
- Is THE LONG CENTER still open?
- THE LONG CENTER filed a mixed-beverage return for July 2026, reporting $42,086 — that is the newest month the Texas Comptroller has published for the Austin metro, so the filing record is current. A current filing is strong evidence the business is operating, but the Comptroller publishes tax returns, not hours: check with THE LONG CENTER directly before you go.
- How much does THE LONG CENTER make? (July 2026)
- THE LONG CENTER reported $42,086 in mixed-beverage gross receipts for July 2026, -26.2% against June 2026. That is a single month, not an average: over its whole reported history the venue has filed $99,129 across 2 months. This is mixed-beverage (alcohol) receipts only, not total business revenue.
- Where is THE LONG CENTER located in AUSTIN?
- THE LONG CENTER files mixed-beverage returns for 701 W RIVERSIDE DR, AUSTIN, TX 78704, in Travis County. The Texas Comptroller lists the address on each monthly return; it reflects the permitted location, not necessarily a public entrance or current hours.
- What does THE LONG CENTER sell?
- Over June 2026 – July 2026 (all 2 reported months), THE LONG CENTER reported 59% liquor, 12% wine, 29% beer and 0% cover charges. The largest share is liquor. Only alcoholic beverage sales and cover charges are reported to the Comptroller — food sales are not in this dataset.
- Is THE LONG CENTER busy? How does it rank among Austin bars?
- This dataset tracks mixed-beverage receipts, not foot traffic, so there is no direct measure of how busy THE LONG CENTER is. The closest proxy: by receipts reported for July 2026, THE LONG CENTER ranked #825 of 1904 Austin-metro venues that filed for that month, and #73 of 130 venues in ZIP 78704. A higher-ranked venue sells more alcohol in a month; it is not a measure of how crowded it is at any given time, and that is a single month's rank, not a lifetime one.
- What time period does the THE LONG CENTER data cover?
- 2 reported months, June 2026 through July 2026. Mixed-beverage receipts publish about three to four weeks after a month closes; the newest month currently published for the Austin metro is July 2026. Every figure on this page names the exact window it covers, because a single month, a trailing-twelve-month total and a lifetime sum are three different quantities.
- Where does THE LONG CENTER's revenue data come from?
- The Texas Comptroller of Public Accounts publishes Mixed Beverage Gross Receipts, a monthly record every Texas mixed-beverage permit holder is required by law to file. This page reads that dataset directly and adds no estimates, no modelled figures and no user reviews.
ℹ️How to Read This Page
What mixed-beverage gross receipts are
Every bar, restaurant and venue in Texas holding a mixed-beverage permit must report its monthly alcoholic-beverage sales to the Texas Comptroller of Public Accounts. Those returns cover liquor, wine, beer and cover charges. They do not cover food, retail or non-alcoholic sales, so these figures are a slice of a venue's business, not its revenue.
Why every number here names a window
A single month, a trailing-twelve-month total and a lifetime sum are three different quantities, and averaging a venue's whole history produces a number that has never been true of any actual month. Each figure on this page therefore carries the exact period it covers. Where a comparison needs history this venue does not have — a full prior year, two complete twelve-month windows, three complete calendar years for a seasonal index — the comparison is omitted and the reason is stated, rather than shown as a zero.
How current is this?
Receipts publish about three to four weeks after a month closes. The newest month currently published for the Austin metro is July 2026, and every recency judgement on this page is measured against that month rather than against today's date — so a late publication by the Comptroller never changes a venue's status. THE LONG CENTER last filed for July 2026, which is that frontier month.
What a stopped filing does and does not mean
A stopped filing is not proof of closure — when a bar changes hands the new owner files under a new taxpayer and location number, so the old record goes quiet while the doors stay open. A gap can also be a remodel, a seasonal close, a permit transfer or a slow filer. This page never states that a business is closed; it states when it last filed.
Explore more AUSTIN bars & restaurants
Compare THE LONG CENTER against the rest of the Austin metro on the bars dashboard, where the explorer filters by city — Austin, Round Rock, Cedar Park, Georgetown and the rest — by revenue, and by filing recency, and maps every venue it finds.
Share this bar