DRIFTWOOD Bar Sales & Revenue Data
MERCER STREET DANCEHALL
$11,739 in mixed-beverage sales, August 2026 (+9.9% vs. July 2026)
23490 RANCH ROAD 12, DRIFTWOOD, TX 78619Hays County
Texas Comptroller public filings ↗Mixed-beverage receipts · food sales excluded
- Latest receipts
- $12K
- $11,739
- August 2026
- Trailing 12 months
- $88K
- $87,804
- Sep 2025 – Aug 2026 — 3 of the 12 filed months reported no receipts, so they add nothing to this total
- All reported receipts
- $1.1M
- $1,118,143
- Total reported, Jul 2018 – Aug 2026 (98 months)
- Peak month
- $26K
- $26,414
- Best month: February 2019
📊About MERCER STREET DANCEHALL
MERCER STREET DANCEHALL holds a Texas mixed-beverage permit at 23490 RANCH ROAD 12, DRIFTWOOD, Texas 78619 in Hays County, and files monthly gross-receipt returns with the Texas Comptroller. Its most recent month with reported receipts is August 2026, at $11,739, which is also the newest month the Comptroller has published for the Austin metro.
Across its filing history this location reported $1,118,143 over 98 monthly returns, July 2018 through August 2026 (2018 – 2026). That is a lifetime sum, not a monthly figure — the two are separated everywhere on this page. Its strongest single month on record was February 2019, at $26,414.
As a mixed-beverage permit holder (TABC Permit #MB883621), MERCER STREET DANCEHALL reports gross receipts from alcoholic beverage sales to the Texas Comptroller every month, as Texas law requires. Food sales are not part of this dataset, and neither are hours, menus or ownership.
📉How MERCER STREET DANCEHALL Is Trending
Each comparison names both windows. Where a comparison is not valid for this venue it is left out rather than filled with a zero.
MERCER STREET DANCEHALL filed 98 consecutive monthly returns through August 2026.
📈Monthly Receipts, July 2018 – August 2026
98 monthly returns filed by MERCER STREET DANCEHALL. Months with no filing are absent from the series rather than plotted as zero — a missing month means the venue did not file, which is not the same as reporting nothing. A month that was filed with no receipts is a real filing and is plotted, on the baseline and marked, because that too is a different fact from either of the other two.
Monthly Revenue by Category
98 months of data • Hover or tap to explore7 of these 98 months were filed as a return reporting no receipts — plotted on the baseline and ringed, because a filed $0 return is a real filing, not revenue. Months with no return filed at all are not in this series: the line skips them rather than dropping to the baseline, so a gap in filing never reads as a month of zero sales.
Annual Comparison
Calendar-year totals as filed. A year with fewer than 12 filed months is marked — a part-year total is not comparable to a full one.
📅Year by Year
Calendar-year totals as filed. A year-over-year change is shown only where both years are effectively complete — comparing a full year against a four-month stub would be a fabricated collapse.
| Year | Months filed | Receipts reported | vs. prior year |
|---|---|---|---|
| 2018 | 6 of 12 (partial) | $35,862 | |
| 2019 | 12 of 12 | $213,118 | |
| 2020 | 12 of 12 | $77,226 | -63.8% |
| 2021 | 12 of 12 | $117,607 | +52.3% |
| 2022 | 12 of 12 | $145,999 | +24.1% |
| 2023 | 12 of 12 | $168,530 | +15.4% |
| 2024 | 12 of 12 | $170,610 | +1.2% |
| 2025 | 12 of 12 | $152,671 | -10.5% |
| 2026 | 8 of 12 (partial) | $36,520 |
🥃What Sells: Revenue Mix
Share of reported receipts by category over September 2025 – August 2026 (the last 12 reported months). Only alcoholic beverage sales and cover charges are reported to the Comptroller; food is not in this dataset.
🗓️Seasonal Pattern
How MERCER STREET DANCEHALL distributes its year, averaged over 2020 – 2025. 100 equals this venue's own average reported month — the index compares the venue to itself, never to another bar. Its strongest month is December (131), its weakest is January (84).
Across every Austin-metro venue with enough history to measure (2017 – 2025), the strongest month overall is October, around ACL Fest and the weakest is January. MERCER STREET DANCEHALL runs on a different calendar — its strongest month doesn't match the region's.
MERCER STREET DANCEHALL — Address on File
The address the Comptroller has on the current filing (August 2026).
Where It Ranks
By August 2026 receipts alone — a single month, not a lifetime total.
Filing Record
❓Frequently Asked Questions
- Is MERCER STREET DANCEHALL still open?
- MERCER STREET DANCEHALL filed a mixed-beverage return for August 2026, reporting $11,739 — that is the newest month the Texas Comptroller has published for the Austin metro, so the filing record is current. A current filing is strong evidence the business is operating, but the Comptroller publishes tax returns, not hours: check with MERCER STREET DANCEHALL directly before you go.
- How much does MERCER STREET DANCEHALL make? (August 2026)
- MERCER STREET DANCEHALL reported $11,739 in mixed-beverage gross receipts for August 2026, +9.9% against July 2026 and -21.1% against August 2025. That is a single month, not an average: over its whole reported history the venue has filed $1,118,143 across 98 months. This is mixed-beverage (alcohol) receipts only, not total business revenue.
- What were MERCER STREET DANCEHALL's sales over the last twelve months?
- MERCER STREET DANCEHALL reported $87,804 in mixed-beverage receipts over Sep 2025 – Aug 2026 (12 of 12 months filed, 3 of them a zero-receipt return), -45.4% against Sep 2024 – Aug 2025 ($160,784).
- Where is MERCER STREET DANCEHALL located in DRIFTWOOD?
- MERCER STREET DANCEHALL files mixed-beverage returns for 23490 RANCH ROAD 12, DRIFTWOOD, TX 78619, in Hays County. The Texas Comptroller lists the address on each monthly return; it reflects the permitted location, not necessarily a public entrance or current hours.
- What does MERCER STREET DANCEHALL sell?
- Over September 2025 – August 2026 (the last 12 reported months), MERCER STREET DANCEHALL reported 57% liquor, 8% wine, 35% beer and 0% cover charges. The largest share is liquor. Only alcoholic beverage sales and cover charges are reported to the Comptroller — food sales are not in this dataset.
- What time period does the MERCER STREET DANCEHALL data cover?
- 98 reported months, July 2018 through August 2026. Mixed-beverage receipts publish about three to four weeks after a month closes; the newest month currently published for the Austin metro is August 2026. Every figure on this page names the exact window it covers, because a single month, a trailing-twelve-month total and a lifetime sum are three different quantities.
- Where does MERCER STREET DANCEHALL's revenue data come from?
- The Texas Comptroller of Public Accounts publishes Mixed Beverage Gross Receipts, a monthly record every Texas mixed-beverage permit holder is required by law to file. This page reads that dataset directly and adds no estimates, no modelled figures and no user reviews.
ℹ️How to Read This Page
What mixed-beverage gross receipts are
Every bar, restaurant and venue in Texas holding a mixed-beverage permit must report its monthly alcoholic-beverage sales to the Texas Comptroller of Public Accounts. Those returns cover liquor, wine, beer and cover charges. They do not cover food, retail or non-alcoholic sales, so these figures are a slice of a venue's business, not its revenue.
Why every number here names a window
A single month, a trailing-twelve-month total and a lifetime sum are three different quantities, and averaging a venue's whole history produces a number that has never been true of any actual month. Each figure on this page therefore carries the exact period it covers. Where a comparison needs history this venue does not have — a full prior year, two complete twelve-month windows, three complete calendar years for a seasonal index — the comparison is omitted and the reason is stated, rather than shown as a zero.
How current is this?
Receipts publish about three to four weeks after a month closes. The newest month currently published for the Austin metro is August 2026, and every recency judgement on this page is measured against that month rather than against today's date — so a late publication by the Comptroller never changes a venue's status. MERCER STREET DANCEHALL last filed for August 2026, which is that frontier month.
What a stopped filing does and does not mean
A stopped filing is not proof of closure — when a bar changes hands the new owner files under a new taxpayer and location number, so the old record goes quiet while the doors stay open. A gap can also be a remodel, a seasonal close, a permit transfer or a slow filer. This page never states that a business is closed; it states when it last filed.
Explore more DRIFTWOOD bars & restaurants
Compare MERCER STREET DANCEHALL against the rest of the Austin metro on the bars dashboard, where the explorer filters by city — Austin, Round Rock, Cedar Park, Georgetown and the rest — by revenue, and by filing recency, and maps every venue it finds.
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